I write almost every article about search engine optimization in this blog myself but sometimes I publish interesting work written by others, my guest authors. Enjoy.
Showing posts with label seo company. Show all posts
Showing posts with label seo company. Show all posts

Friday, February 18, 2011

How To Detect Fraud SEO Companies

Now days with growth of search engines rising. Webmasters feel getting top rated in Google is the ultimate thing. Its spreading like Gold Rush. Everyone wants to get a piece of gold. Looking at this many Search Engine Optimization companies have bubbled up. And the number is increasing as you read this article.
            There are lot of companies who provide SEO service without much research. These companies can get you in Google, in one month. But three months down the line you are waiting to be banned. With rising number of SEO companies playing such bad tricks, more and more small business entrepreneurs are becoming pray.

In this article we see the tricks that can ban your site from Google. If your find your SEO consultant is doing these tricks then its time for you to say goodbye, if you don't search engines will say you good bye.
NEVER USE or encourage others to use these techniques


Guarantied Ranking
No one can guarantee google ranking. If your SEO consultant guarantees you first rank that means he just tricking you. Various search engines like google are using various algorithms to rank pages. These algorithms are constantly updated. It depends on various factors.
 No one, I mean no one can guarantee you first rank. Companies can only try to optimize and wait for google to rank it higher. No doubt experts can always do better then novice.


Cloaking
Cloaking is a technique where different content is presented to Search engines and different content to users. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page. When a user is identified as a search engine spider, a server-side script delivers a different version of the web page, one that contains content not present on the visible page.

Next time someone advices to use Cloaking, just bid a farewell to your SEO adviser.

Link Farms
There are many service providers who promise to help you boost your link popularity by automatically entering you into link exchange programs they operate, often linking your page with Web sites that have nothing to do with your content. Search engines have ways to detect these bad techniqs.

Initially it may benefit your ranking, but its just matter of time before Search Engines detect it and your site is gone. So be aware of SEOs that suggest Link Farming.

Keyword Stuffing.In this technique webmasters try to hide keywords inside page. Like put lots of keywords in white color in white background. Users cant see these words but Search Engine Crawlers can. This is very bad.


Crawlers will crawl your site for some time with good response and then one morning you will wake up and see your site is banned.           

Hidden Links
There are fraud SEO companies that put hidden links on your site. These hidden links will point to the sites of your SEO or other clients which has nothing to do with your site. All your hard earned ranking will benefit other sites without your knowledge.
If this is not bad, when search engines detect these your site will be banned. Stay away from such SEO companies.

If you find above techniques used by your SEO adviser then its time for you to change.

About the Author
We at MT Solutions do provide search engine optimization with ethical ways. We understand your site is for users not for Search Engines. So we provide you with SEO consultancy which is best for your users and you. We want you to grow with us for years not for just months.

 

Source: http://www.articlecircle.com/ - Free Articles Directory

About the Author

http://www.mtsolutionsweb.com is the right place if you want your site to better places in search engine. We provide consultancy if you want to increase traffic on your website from search engines.

Thursday, February 17, 2011

Are You Actually Paying For SEO?

Author: Integrity SEO Experts

There are lots of companies out there claiming to be SEO companies at the moment. The fact is, there are a lot of cowboy operations looking to make a fast ‘buck' out of those that simply are unaware of the ‘black art' process of SEO or Search Engine Optimisation. In order to try and separate the good from the bad and in order to help those who are not aware of the true SEO process, here is what good idea of the types of conversations a sound SEO company should be talking about with you. Others will simply take your money and run!

Keyword Identification & Research 

The first thing a good SEO company will do is discuss your proposed keywords and search phrases. Using keyword research tools they should discuss and recommend the most appropriate keyword and search phrase selection for your business. There's no point having a website at the top of Google for a phrase which no one ever searches for is there?

Website Analysis
  - Is your current website search engine friendly? Website structures and how your website is built, plays an extremely important role in a good SEO strategy. Having the ability to program a website to tell the search engines who you are, what you do and where you do it, is just as important as the search engines being able to read and index content on your website. A quick online analysis will help identify what they have to work with and will tell them what work needs doing to your website either ‘on' or ‘off' page.
SEO Copywriting – After assessing your website, a good SEO company will mention this to you as they will have identified what SEO work is needed on your website. If a so called SEO company doesn't touch your website then you can't be getting proper SEO, it's a fact. There are two types of SEO copywriting ‘on' and ‘off'. On page copywriting is the use of appropriate keywords on a website that the you and I the user can read and off page SEO copywriting is what programs website to tell the search engines at back end of a website [predominantly what the user can't see] who you are what you do and where you do it. A large part of off page copywriting is programming what is called ‘metadata'. Without this, your website will never be indexed by the search engines.

Competitor Analysis
– An excellent indicator of what level of SEO work is required in order to achieve your online marketing objectives is to always analyse the competition. The amount of time, effort and money that your competitors have invested into SEO including link building, article writing and submission, will always influence and determine how much you have to in order to achieve similar results.
SEO Link Building – Once your website has solid foundations, your SEO company should be talking to you about your link building. Your website will rank higher up the search engines the more one way, incoming links from high other ranking website your website has. This is often a very time consuming process and should never really stop.

Feasibility Study
– A SEO expert will be able to quickly tell you how feasible your objectives are. Even if they find that your online goals are unrealistic and unachievable given either time, website structure or budgetary constraints, they should always be able to provide you with an SEO solution which often involves a staged approach in terms of both time and investment.

SEO Proposal
– After discussing all of the above with you, an SEO company should be able to provide you with you with an approximate quote for your SEO Solution. As long as an SEO company is open honest and transparent with what they are doing and how they are going to do it, you shouldn't go too far wrong. The moral of the story is, if your so called SEO Company has not talked through any of the above with you, then it's highly likely they're not a proper SEO company and simply want your money. What you do need are proper SEO experts from a proper SEO Agency.

Article Source: http://www.articlesbase.com/seo-articles/are-you-actually-paying-for-seo-3742716.html
About the Author

Written by SEO Newcastle for Integrity SEO Experts

SEO Agency in the North East of England.